Cartoon Network
Brand Identity, Motion and Design System

Cartoon Network celebrates a legacy of genre-defining entertainment and cultural influence. Our rebrand efforts included a 360Ëš approach that included visual identity, motion toolkit, social, OOH and sonic which we then codified into comprehensive guidelines and templates for CN.

Role: Design
Completed at BUCK

Executive Creative Director: Luisa Murray
Group Creative Director: Joe Mullen
Executive Producer: Emily Rickard, Kirsten Collabolletta
Creative Director: Jeni Wamberg
Brand Strategy Director: Marla Moore, Asia Hunt
Associate Creative Director: Kirk Johnson
Senior Art Director: Eduardo Gooda

Producer: Andrew Chan Gladstone, Adam Reeb
Copywriter: David Evans
Design: Jose Flores, Joel Plosz, Vicky Chong, Emilia Tonello
Animation: Adelir Boeira, Filipe Consoni, Esteban Esquivo, Nick Petley
Editors: Billy Kostka, Robert Bailey


Sonic Branding: Antfood

You may also like ↓

Back to Top